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Luis Bermudez, Principal, ACI

Luis Bermudez

Since founding BKI in 1988 and now as a Principal with Magellan International, Mr. Bermudez has over the last 20 years offered a wide range of consulting services. Since inception, BKI and MI worked closely with mainstream telecommunications and media companies as strategic advisor, assisting in the development of long-term strategy and leading implementation projects involving product development, “go to market” strategy, acquisitions and joint ventures worldwide. As part of the ACI team, Mr. Bermudez is able to leverage his extensive experience in the private business sector to provide unique insight and solutions to not for profit organizations.

In 2004, Mr. Bermudez co-founded Hispanic Yellow Pages Network LLC, a leading publisher of Spanish language yellow page directories in major US markets created by the acquisition of several companies and subsequently expanded through market launches. Magellan served as a consultant to the company leading a variety of strategic planning, market development, financial planning and operational projects. In addition, Mr. Bermudez served on the Board of Directors of the company from 2004 through 2007. This project enabled Magellan to develop a unique understanding of the Hispanic segment and positioned the firm to help clients develop strategic plans and implement business development initiatives to capitalize on opportunities within this important segment.

Prior to forming BKI, Mr. Bermudez was co-founder and Managing Partner of Hello Yellow, a computer-based and Operator-Assisted Talking Yellow Pages company. Mr. Bermudez was involved in the development of the business plan, raising venture capital and was responsible for the development of both strategic and marketing plans for the company. The company established cooperative agreements between Hello Yellow and US West Direct (the information services unit of US West, now a part of RH Donnelley). In 1988, Mr. Bermudez and his partners negotiated the sale of Hello Yellow to US West.

Mr. Bermudez earned an MBA degree in 1986 from the University of Denver and undergraduate degrees in Economics and Marketing Management from the University of Georgia in 1981.

For more information, e-mail us at info@ascendci.com, write to Ascend Consulting, Inc., 3525 Piedmont Road, Building Five, Suite 300, Atlanta, GA 30305 USA, or call +1 404.240.0999.