Strategic Alliances/Partnerships
In today's highly interconnected world, cooperative relationships between companies are more important than ever, and the term "business eco-system" has been used to describe this growing dynamic. Companies that embrace this growth can recognize unlimited potential by tapping into the knowledge and skills of strategic partners.
As part of their strategic development planning process, we help our clients assess opportunities to develop strategic alliances and cooperative partnerships. Every case is unique but examples of potential areas of cooperation include:
- Co-sponsoring of specific events to reach new/broader audience
- Development of online services through access to content and tools
- Joint marketing with complementary organizations in your segment